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Mountain

Norco XFR 2
$749.00
The XFR is for those who seek out adventure in the everyday. Fast, comfortable, and stable, the XFR is perfect for commuters who live for shortcuts through the forest or recreational riders who like to venture beyond the pavement. With multi-tread tires that roll fast on a variety of surfaces and a suspension fork that is ready to soak up any bumps encountered along the way, the XFR is a versatile crossover bike that lets you define the path between two points.
Norco Charger 9.3
$859.00
Climb mountains, ride trails, but most of all, just get out there and enjoy the outdoors aboard the Norco Charger 9.3. This aluminum hardtail has 100mm of front suspension to smooth rough singletrack and give you the confidence to let it rip down fast and flowy descents. 29-inch wheels let you cruise with ease, offering plenty of rubber to roll over small rocks and roots while maintaining momentum, and the 2x10-speed drivetrain offers a wide range of gears for tackling any trail. Norco includes hydraulic disc brakes for dependable stopping power, and finishes this build with a smart mix of parts to create a high-value cross-country bike that's all about having fun on two wheels.
Norco Charger 9.3
$895.00
With Norco's Charger 9.3, you'll own the singletrack. This trail-hungry hardtail boasts a lightweight aluminum frame and a terrain-taming RockShox suspension fork. Big 29-inch Alex rims hold your speed and deftly conquer trail obstacles. Shimano's smoothing-shifting 20-speed drivetrain humbles hills while the Shimano disc brakes let you descend with confidence in all conditions. Plus, grippy Schwalbe tires and quality Norco components across the board keep you in charge on the trails.
Norco Ryde 26
$525.00
Jump on the Ryde 26 and take your progression to the next level. This steel dirt jumper is built with a chromoly top and downtube, tough 36-hole aluminum rims, and a beefy headtube for strength and durability. Front and rear Tektro mechanical disc brakes take the guesswork out of fast run-ins, and the RST Dirt 100mm fork tracks solidly and saves sketchy landings. BMX components show you where the Ryde's influence comes from and include 28/14 micro gearing, tubular chromoly cranks, and Norco one-piece saddle with integrated seatpost. But, the modern DJ frame geometry and wide 780mm bars give you the edge in becoming king of the park.
Norco Charger 7.3
$859.00
Climb mountains, ride trails, but most of all, just get out there and enjoy the outdoors aboard the Norco Charger 7.3. This aluminum hardtail has 100mm of front suspension to smooth rough singletrack, giving you the confidence to let it rip down fast and flowy descents. 27.5-inch wheels offer increased rollover capability while remaining easy to accelerate for quick handling and a lively feel, and the 2x10-speed drivetrain offers a wide range of gears for tackling any trail. Norco includes hydraulic disc brakes for dependable stopping power, and finishes this build with a smart mix of parts to create a high-value cross-country bike that's all about having fun on two wheels.
Norco Ryde 24
$525.00
Jump on the Ryde 24 and take your progression to the next level. This steel singlespeed is built with a chromoly top and downtube, tough 24-inch aluminum rims, and a beefy headtube for strength and durability. Front and rear Tektro mechanical disc brakes take the guesswork out of fast run-ins, and the RST Dirt 80mm fork tracks solidly and saves sketchy landings. BMX components show you where the Ryde's influence comes from and include 28/14 micro gearing, tubular chromoly cranks, and Norco one-piece saddle with integrated seatpost. But, the modern DJ frame geometry and wide 740mm bars give you the edge in becoming king of the park.
Norco Range A3
$2,799.00
Range Aluminum is the ideal enduro bike — purpose-built to rip downhill with category-bending capability. Available in 650B and 29er models, the Range Aluminum features modern enduro suspension performance and geometry optimized for each wheel size. It climbs efficiently for a big rig, but unleashes its full potential when pointed downhill — delivering confidence-inspiring stability and control for serious speed over technical terrain. The A3 build features a RockShox Yari RC fork and RockShox Deluxe RL Debonair shock combo on trail paving duty, the always dependable Shimano SLX 11-speed drivetrain, and the heavy-duty stopping power of Tektro 4-piston hydraulic disc brakes. Smart finishing touches like Maxxis tires, super-wide Norco 800mm bars with Norco lock-on grips, and a WTB Volt saddle complete this rough-and-tumble backcountry machine.
Norco Magnum
$649.00
Step up to the big line and send it right with Norco's Magnum. Created with pro-level rider input for optimal performance, the Magnum features short chainstays, low standover, a dialed head angle, and a low bottom bracket. Lightweight, tough components are used throughout, so you don't have to worry about breaking stuff when things don't go your way (but that never happens so let's talk frame material). Built from 6061 alloy, the Magnum frame is light and designed to take abuse, Horizontal dropouts let you dialing-in chain tension. Paired with the RST Dirt 100mm-travel fork, the Magnum gives you maximum control from the streets to the park and everywhere in between.
Norco Fluid 2.3 HT+
$549.00
With features like gears and disc brakes, your kid will be riding circles around you on the Fluid 2.3 HT+. This little hardtail is designed around 20-inch wheels and includes modern touches to create a fast and efficient ride through its stiff and short rear end and lightweight aluminum frame. The meaty 2.6-inch wide tires offer plenty of grip for confident riding, and the easy-shifting 8-speed drivetrain will keep them rolling on all types of trails.
Norco Fluid 4.3 HT+
$599.00
With features like gears and disc brakes, your kid will be riding circles around you on the Fluid 4.3 HT+. This little hardtail is designed around 24-inch wheels and includes modern touches to create a fast and efficient ride through its stiff and short rear end and lightweight aluminum frame. The meaty 2.6-inch wide tires offer plenty of grip for confident riding, and the easy-shifting 8-speed drivetrain will keep them rolling on all types of trails.
Norco Sight A1 Women's
$3,899.00
The Sight Aluminum is a versatile trail killer with modern all-mountain geometry that is longer, lower, and slacker. The A.R.T. Suspension system features updated kinematics for improved performance, and all models have specs that feel like a custom build right out of the box. Balanced climbing and descending capability combined with grin-inducing playfulness and nimble handling make the Sight the ideal accomplice on any aggressive all-mountain ride.
Norco Fluid FS1+ Women's
$2,199.00
From punchy climbs and technical trails, to carving through fast and flowy singletrack—the Fluid FS1+ Womens can handle it all. Thanks to an efficiently-designed 120mm suspension system that features a RockShox Recon RL Silver fork and Monarch RL rear shock, the Fluid FS+ maintains composure through rough terrain so you can stay with the flow. Wide tubeless-ready Alex rims wrapped in super-grippy mid-fat tires increase control for confident maneuvering, and the TranzX dropper seatpost allows you to lower your seat and center of gravity for unbeatable stability on high-speed descents. A simple 1x11 drivetrain by Shimano produces snappy shifts and keeps weight and maintenance low, too.
Norco Range Carbon 7.3
$4,265.00
Want to see what you're capable of on the trails? First, you need a bike to get you there. That bike is Norco's Range Carbon 7.3. Its lightweight carbon frame is seriously stiff for inspired cornering and wonderful responsiveness, while the 650B wheels increase traction and hold momentum like a 29er, yet are quick, playful and strong like 26-inch hoops. Up front, you've got a buttery smooth RockShox Pike fork, and out back you've got 160mm of Norco's legendary A.R.T suspension so you'll have the confidence and control to barrel into anything full speed. The rest of the spec lives up to the frame: wide Sun Ringlé Inferno rims, meaty Maxxis tires, a Shimano drivetrain and powerful Shimano disc brakes. Finishing touches like the wide bars, short stem, and X-Fusion dropper post complete the enduro package.
Norco Storm 7.2
$555.00
Take the trail by force with Norco's Storm 7.2. Its lightweight aluminum frame is built tough to withstand the rigors of trail riding, errand running, and commuting. The SR Suntour suspension fork offers 100mm of travel for a smooth ride every time. The advantages of the 27.5-inch rims are easy to recognize as they hold momentum while offering strength and quickness. And, this adventurous rig comes with powerful, all-conditions Tektro hydraulic disc brakes, knobby tires, and an easy-shifting 24-speed Shimano drivetrain that lets you cruise right over hills.
Norco Storm 7.1 Forma
$675.00
Norco's Storm 7.1 Forma is just the thing for riding with friends and exploring new trails. Its lightweight aluminum frame features a women-specific fit, and rides great. Plus, it's built tough to withstand the rigors of trail and town riding day-in, day-out. The SR Suntour fork offers 100mm of smooth travel for quality comfort and control. Enjoy the advantages of the 27.5-inch Alex wheels as they hold momentum while offering quickness and strength. And, this adventurous rig comes with powerful, all-conditions Tektro disc brakes, knobby tires and an easy-shifting 27-speed Shimano drivetrain that lets you cruise right over hills.
Norco Charger 9.2
$1,045.00
Take Norco's Charger 9.2 into the woods and shred some singletrack! This 29er steamrolls trails with its big Alex rims, 6061-aluminum frame and RockShox's tough 100mm-travel fork. The crisp-shifting Shimano 20-speed drivetrain humbles the most harrowing hill and the Shimano hydraulic disc brakes let you descend with finesse in all conditions. You also get grippy Schwalbe tires and quality Norco components throughout to round out this sweet dirt machine.
Norco Storm 3 Hydro
$499.00
Designed with the recreational rider in mind, the Storm is a hardtail mountain bike for the masses. Available in 27.5" or 29” wheels, the Storm is the perfect ride for exploring new trails with family and friends. Take a spin on one and feel the difference: reliable hydraulic disc braking, smooth, crisp shifting by Shimano, and responsive handling thanks to a Suntour suspension fork and lightweight WTB alloy rims. The Storm makes it easy to find your next adventure and gives you the most from your ride, every time.
Norco Revolver HT 1
$4,199.00
The Revolver HT1 is designed for one thing—annihilating your competition. With hair-trigger acceleration, this carbon hardtail translates every ounce of energy into forward motion to blast you ahead of the pack. The feather-light carbon frame, DT Swiss wheels, and front and rear thru axles let you surge up climbs and charge through rocky trail with precision thanks to the bike's responsive character. And with SRAM X01 drivetrain components, matching power to grade is just a quick shift away with the transmission's fast action and huge 10-50T 12-speed cassette. For maximum traction, the Revolver uses the plush RockShox SID RLC 100mm fork to maintain trail contact, while light and grippy Maxxis Ikon tires allow you to push harder with confidence. Rounding out this impressive package is a SRAM Level TLM brakeset, Norco DB Lite bar, and SDG Duster RL saddle that come together to create powerful potential in a race-ready build.
Norco Sight C2
$5,149.00
The Sight Carbon is a versatile trail killer, featuring modern all-mountain geometry and suspension kinematics for a fast, stable and playful ride on a wide range of terrain. Balanced climbing and descending capability combined with grin-inducing playfulness and nimble handling make the Sight the ideal accomplice for any aggressive all-mountain rider. Count on SRAM's GX Eagle 12-speed drivetrain and powerful Guide RS hydraulic disc brakes to get you up and down steep terrain with confidence, while the Race Face AR 30 rims laced to DT Swiss 350 hubs ensure stable tracking over buff singletrack and rock gardens alike. RockShox suspension components deliver a smooth ride to keep you on the gas for all-out domination everywhere you ride.
Norco Fluid 3 HT
$899.00
Charge confidently over sharp-edged rocks and slippery off-camber roots with the Fluid 3 HT. The plus-size tires grip trail with loads of traction, and the 120mm suspension fork smooths out rough terrain to keep you in the flow. Featuring a lightweight aluminum frame for quick response and a slack 67.5-degree head angle to increase stability on techy descents, this hardtail knows how to play hard while maintaining composure when the trail heads back up. And, to ensure every rider has a similar experience, two wheel sizes are used to create the best possible ride. The Fluid HT is built to conquer it all with an efficient SRAM NX 1x11-speed drivetrain paired with sure-stopping Tektro brakes.
Norco Optic C2
$4,999.00
Norco's Optic C2: an eye-opening perspective on trail bike capability. Buff singletrack? A forest of off-camber roots? Punchy climbs and chunky descents? Yes, yes, and yes; all things are possible with dialed A.R.T. suspension powered by a Fox Performance Elite Float DPS shock and a Fox Performance Elite 34 Float fork. Roll loud and proud on fast-moving, tubeless-ready, Race Face rims dressed in tacky Maxxis tires, a combo that won't disappoint. The SRAM GX1 1 x 12-speed drivetrain offers a wide gear range and impressive reliability and simplicity. Let's not forget the rest of the bike: an SDG Duster saddle, Ergon lock-on grips, and Race Face handlebar and stem keep those contact points happy; powerful SRAM Level TL disc brakes are there when you need to reign in the fun; and a RockShox Reverb Stealth dropper post lets you rail your favorite rock garden.
Norco Optic C7.1
$5,499.00
It doesn't have to be all work or all play. See things differently on board Norco's Optic Carbon 7.1. Buff singletrack? A forest of off-camber roots? Punchy climbs and smooth descents? Yes, yes, and yes; all things are possible with 120mm of dialed ART travel powered by Fox Factory suspension components. 27.5-inch wheels from DT Swiss and a pair of super tacky Schwalbe tires let you shred trails in ways you never thought possible. The 11-speed SRAM XX1 drivetrain and carbon RaceFace crank ensure smooth shifting capability, impressive chain retention, and a huge gear range. And let's not forget the rest of the bike. An SDG Circuit saddle, ODI grips, and RaceFace handlebar and stem to keep those contact points happy, SRAM Guide Ultimate disc brakes give you great modulation, and a RockShox Reverb dropper post lets you attack your favorite rock garden with loose, confident control.
Norco Optic C7.1 Frame
$2,199.00
It doesn't have to be all work or all play. See things differently on board Norco's Optic Carbon 7.1 frame. Buff singletrack? A forest of off-camber roots? Punchy climbs and smooth descents? Yes, yes, and yes; all things are possible with 120mm of dialed A.R.T. suspension with a Fox Float Factory EVOL rear shock. The super smooth carbon and low frame weight don't hurt either. Add your favorite 27.5-inch wheels and ride trails in ways you never thought possible. Boost rear spacing keeps thing stiff, fast, and fun. There's a host of details that make the Optic even more trail-ready; with fully sealed internal cable and housing routing, and Norco's SmoothCore PressFit BB92 bottom bracket interface, you can enjoy the ride, not worry about maintenance. And, the frame features an optional front derailleur mount so you can set up your preferred drivetrain.
Norco Optic C7.2
$3,799.00
Call your boss and tell him you've got a seeing problem. You just can't see how you can stop shredding trails on Norco's Optic Carbon 7.2. Buff singletrack? A forest of off-camber roots? Punchy climbs and smooth descents? Yes, yes, and yes; all things are possible with 120mm of dialed A.R.T. suspension powered by Fox's Float DPS shock and Float 34 fork. 27.5-inch Easton wheels and a pair of super tacky Schwalbe tires keep you glued to the trail through high-speed berms. The 11-speed Shimano XT drivetrain offers smooth shifting and reliability. Since everybody loves options, the Optic 7.2 features a RaceFace Turbine crank and includes both a 32-tooth Cinch single chainring and a Boost-compatible 36/26 2x chainring setup. And let's not forget the rest of the bike: an SDG Circuit saddle, Norco lock-on grips, and RaceFace handlebar and stem keep those contact points happy; sure-stopping Shimano XT disc brakes give you plenty of modulation; and a RockShox Reverb dropper post so you can stay loose and in control through your favorite rock garden.
Norco Optic C9.1
$5,499.00
It doesn't have to be all work or all play. See things differently on board Norco's Optic Carbon 9.1. Buff singletrack? A forest of off-camber roots? Punchy climbs and chunky descents? Yes, yes, and yes; all things are possible with 110mm of dialed A.R.T. suspension powered by a Fox Float DPS shock and 34 Float fork. Roll loud and proud on fast-moving, 29-inch, tubeless-ready DT Swiss wheels dressed in super tacky Schwalbe tires that grip through loose, high-speed berms. SRAM's XX1 drivetrain and a carbon RaceFace crank offers smooth shifting, impressive chain retention, and a wide gear range. And let's not forget the rest of the bike: an SDG Circuit saddle, ODI grips, and RaceFace handlebar and stem keep those contact points happy; SRAM Guide Ultimate disc brakes keep you in control; and a RockShox Reverb dropper post lets you get rad on all your favorite descents.
Norco Ithaqua 6.1 Rigid Frame
$1,999.00
A veritable beast on the trail, Norco's Ithaqua combines fat bike versatility with race bike performance. The lightweight carbon frame features the same responsive Power Chassis as Norco's XC race bikes, but with clearance for tires up to 5” wide. This allows it to float through snowdrifts and over sand dunes alike. Whether you’re racing on groomers or trailblazing through untouched powder, the Ithaqua delivers the full fat experience without the weight.
Norco Aurum C7.1 Frame
$2,699.00
Poise and grace aren't typically used to describe a blazing DH run, but one ride aboard Norco's Aurum might have you stoked about the refined composure of this speed fiend's character. 27.5-inch wheels provide a quick and stable foundation, while precision carbon fiber engineering gives the Aurum's frame loads of stiffness for pinpoint control. Norco chose to design the Aurum around the real-world benefits of a 7-speed cassette, using 142mm rear axle spacing to optimize the chainline and increase heel clearance, while keeping tighter gear ratios for race-winning runs. The Aurum C7.1 Framekit includes a Fox Float X2 Factory rear shock and Norco 142x12 thru axle.
Norco Aurum C7.2
$5,999.00
Poise and grace aren't typically used to describe a blazing DH run, but one ride aboard Norco's Aurum will have you stoked about the refined composure of this speed fiend's character. 27.5-inch wheels provide a quick and stable foundation, while precision carbon fiber engineering gives the Aurum's frame loads of stiffness for pinpoint control. Norco chose to design the Aurum around the real-world benefits of a 7-speed cassette, using 142mm rear axle spacing to optimize the chainline and increase heel clearance, while keeping tighter gear ratios for race-winning runs. For the Aurum C7.2 you get snappy shifts from the SRAM X0 drivetrain with an 10-24T 7-speed cassette, SRAM Guide RS brakes with 200mm rotors, and a burly Race Face Atlas DH crankset. Schwalbe Magic Mary Super Gravity tires track with confidence, while the DT Swiss EX 512 rims laced to DT 350 hubs reduce wheel flex and boost tire grip. Trail grading duty is assigned to the revered RockShox Boxxer R2C2 Team fork, and the RockShox Vivid RC2C Coil rear shock returns a supple, planted feel and big-hit capability when you need it most.
Norco Range C9.1 Frame
$2,899.00
Set your sights on the trail-slashing Norco Range C9.1 for visions of all-mountain domination. Built for aggressive, wide-open riding with 150mm of A.R.T. rear suspension paired to 160mm up front, this rig lays loose and rocky downhill lines to waste and leads the charge back up for more. Fox Factory Float X2 rear shock, headset, and MRP AMG V2 chainguide included in framekit.
Norco Range C7.3
$3,599.00
Set your sights on the trail-slashing Norco Range C7.3 for visions of all-mountain domination. Built for aggressive, wide-open riding with 160mm of A.R.T. rear suspension paired to 170mm up front, this rig lays loose and rocky downhill lines to waste and leads the charge back up for more. The Range C7.3 features a capable RockShox Yari Solo Air fork and Super Deluxe RC3 rear shock combo on trail paving duty, and the no-nonsense SRAM 1x11 drivetrain to keep cost low and stoke high. Dependable hydraulic disc brakes from Shimano offer standout performance day after day, and the TranX Stealth dropper post all but disappears for increased control when things get sketchy. Smart finishing touches like Maxxis Minion DHF/DHR tires, wide bars, and an SDG Duster saddle complete this rough-and-tumble backcountry machine.
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